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Company · Edinburgh

WE ARE Hype

WE ARE Hype is an IT services firm based in Edinburgh, incorporated in Scotland in 2009 (SC365609).

What they do

“Your brand, website and marketing, handled by one senior team. Independent since 2009. See work for Medicash and Life Kitchen, then tell us what you need.”

In its own words, on wearehype.co.uk

In plain speak

They design websites and brands, and handle marketing for other businesses. They also offer advice on building products and growing companies.

Ayeoh Overview

WE ARE Hype is an IT services firm based in Edinburgh. (Companies House, ayeoh's record) It was incorporated in Scotland on 15 Sep 2009 as company SC365609. It was earlier called MYWEBCARE LTD. and YOUR TRADE 4 SALE LTD.. (Companies House) Its website says: “Your brand, website and marketing, handled by one senior team. Independent since 2009.” (wearehype.co.uk) The products and services it lists are Website Design & Development, Ecommerce Design & Development, Brand & Positioning and Product Development. (wearehype.co.uk)

Companies House lists 5 active officers, among them Naseema Sher (director, since Sep 2009), Isa Sher (director, since Oct 2017) and Alison Jayne Edwards-Smith (director, since Jul 2023). (Companies House, profile card) Its own website's latest post is “Website Redesign SEO Checklist: Before, During and After Launch”, from 10 Sep 2026. (Latest from WE ARE Hype, the post) Its latest filed accounts, for the year to 30 Sep 2025, show 4 employees on average. (Companies House, Financials)

Latest from WE ARE Hype

Website Redesign SEO Checklist: Before, During and After Launch

10 Sep 2026, from wearehype.co.uk, posted by the company

Social Media Agency Edinburgh: Strategy Guide

14 Jul 2026, from wearehype.co.uk, posted by the company

PPC Agency Edinburgh: Why Landing Pages Matter

14 Jul 2026, from wearehype.co.uk, posted by the company

SEO Agency Edinburgh: What to Fix First

14 Jul 2026, from wearehype.co.uk, posted by the company

How to Choose a Marketing Agency in Edinburgh

14 Jul 2026, from wearehype.co.uk, posted by the company

Financials

Net assets
£1,944 (30 Sep 2025), down 94% on £30.4k a year earlier
Employees
4 on average (30 Sep 2025), unchanged on a year earlier (4)

Net assets at year ends 2024 to 2025

Next accounts due 30 Jun 2027.

1 charge registered at Companies House as outstanding: security over the company's assets for borrowing or another obligation, per the 1 Oct 2026 register snapshot. See the charges

From the accounts made up to 30 Sep 2025, micro-entity accounts, as tagged in the filing. Small companies file a balance sheet and often no turnover or profit. The filings at Companies House

Accounts, year by year

Year endNet assetsStaff
30 Sep 2025£1,9444
30 Sep 2024£30.4k4

Only the figures each year's filed accounts tag; a blank is a figure the company did not file. The filings at Companies House

Timeline

  1. 10 Sep 2026from the companyWebsite Redesign SEO Checklist: Before, During and After Launch
  2. 14 Jul 2026from the companySocial Media Agency Edinburgh: Strategy Guide
  3. 14 Jul 2026from the companyPPC Agency Edinburgh: Why Landing Pages Matter
  4. 14 Jul 2026from the companySEO Agency Edinburgh: What to Fix First
  5. 14 Jul 2026from the companyHow to Choose a Marketing Agency in Edinburgh
  6. 30 Sep 2025accountsAccounts year end
  7. 30 Sep 2024accountsAccounts year end
  8. 1 Jul 2023directorAlison Jayne Edwards-Smith appointed Director
  9. 1 Jul 2023directorHamzah Salim Sher appointed Director
  10. 1 Jul 2023directorLorne Richard Easton appointed Director
  11. 15 Oct 2017directorIsa Sher appointed Director
  12. 15 Sep 2009directorNaseema Sher appointed Director

Register facts, funding, grants and the latest news, each linked or sourced. The data file holds the register facts, funding and grants only.

Use this data

Download everything ayeoh holds on WE ARE Hype, free: CSV · JSON-LD. Every row carries its source and date.

Record completeness 64 of 100; not yet held: three years of accounts, turnover, news coverage, funding rounds.

Licence: free to read and cite with a link to ayeoh.io; bulk, API or commercial reuse needs an ayeoh licence. Cite as: ayeoh.io, “WE ARE Hype”, ayeoh.io/c/we-are-hype, accessed 2 Nov 2026.

How it compares

  • Net assets £1,944: 2,502nd of 4,474 software firms with filed accounts on ayeoh's record, largest first.
  • Employees 4 on average: joint 492nd of 4,766 software firms with filed accounts on ayeoh's record, largest first.
  • Incorporated 15 Sep 2009: joint 1,296th of 8,944 software firms, oldest first.
  • Net assets £1,944: 563rd of 1,012 edinburgh software firms with filed accounts on ayeoh's record, largest first.
  • Employees 4 on average: joint 130th of 1,066 edinburgh software firms with filed accounts on ayeoh's record, largest first.
  • Incorporated 15 Sep 2009: 240th of 2,104 edinburgh software firms, oldest first.

Ranked by ayeoh from the accounts of every Scottish software firm whose filings it holds, as of 2026-11-02. Only figures the accounts tag; a rank, not a judgement.

Clients named by WE ARE Hype

ABC · Business Insider · CTV · Google · The Washington Post · BBC · The Times · Nike · IKEA · NASA · Forbes · Vogue · VUDE · GQ · European Space Agency

Listed under “Trusted by” on wearehype.co.uk, read by ayeoh. Named by the company itself. Not a client any more? Ask us to remove it.

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